Mitsubishi Outlander PHEV: 100,000 units sold in Europe

just 4 years after the official presentation in europe on october 21, 2013, the technological flagship of mitsubishi motors corporation (www.mitsubishiman.ru/en) – outlander phev – sold 100,000 units in this region.

it was originally intended for distribution only in certain european markets – the netherlands, scandinavian countries, etc., but quickly expanded beyond these countries, creating a whole new dimension in the european suv segment. the outlander phev reached 50,000 sales in november 2015, making it the region’s best-selling plug-in hybrid in 2015, 2016 and 2017 due to continuous model improvements.

despite ever-increasing competition in the segment, the outlander phev maintained its top spot in the uk, norway and spain in calendar year 2017. ** between january and december 2017, it accounted for 13% of the ev/phev and 77% of the suv segment in the mitsubishi motors lineup in the region.

technology flagship

from 2013 to today, the outlander phev has enjoyed the attention of europeans thanks to its combination of the mmc tradition in the automotive industry dressed in beautiful packaging; low environmental impact, super-all wheel control, full-size suv, excellent reliability and safety, and low fuel consumption. the model is still attractive due to its uniqueness (front and rear electric motors, no gearbox, electric 4wd) even in markets with strong local brands such as sweden and germany.

thanks to the outlander phev’s other unique powertrain, it has only benefited its european users for over 4 years. light weight (energy efficient), simple design (no gearbox, electric drive only), no compromise on appearance, smooth operation, all with high mileage and low carbon emissions.

this vehicle was used by the japanese delegation at the 2015 united nations climate change conference (cop21) in paris, the most environmentally friendly compact suv in germany according to auto test and the best long-distance family car in 2015, 2016 and 2017. for the swedish magazine oekotrend. a welsh farmer uses a plug-in hybrid to visit his flock during labor and claims it’s so quiet it doesn’t even bother pregnant sheep. mmc’s flagship technology is firmly at the center of the brand’s product strategy with its plug-in hybrid architecture.

the 100,000th unit sold in europe is just the tip of the phev iceberg. sales of the new phev in north america began in december, and mitsubishi motors’ successful suv+ev formula will be rolled out to other vehicles and brand segments in the future.

our plans are being made in the midst of a heated debate about the future of diesel vehicles across europe, and the 100,000th sale is just an indication that mitsubishi motors is creating an excellent environment for anyone who wants to make a difference.

mitsubishi outlander phev in europe (mme34)

top 10 european markets – total sales (october 2013 to december 2017):

mme34 total 100,097 sales

• uk 34 108
• netherlands 25,399
• norway 13,429
• sweden 9,957
• germany 6,743
• france 2,580
• spain 1,941
• switzerland 1,321
• portugal 795
• belgium 725

description and history of the outlander model: www.mitsubishiman.ru/en/outlander

first generation outlander repair manual: www.mitsubishiman.ru/en/outlander/1

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Опубліковано Максим на 30 08 2023. Поданий під Блог. Ви можете слідкувати за будь-якими відповідями через RSS 2.0. Ви можете залишити відгук або трекбек на цю запис